Volume 2, Issue 7
Ring Ring... It's Your Data Calling
In the '50s, phones were for talking. And poodle skirts were fashionable. And cars had fins. And Eisenhower was president. In the 21st century, phones are for voice and data. There are almost a billion of them and they're almost all capable of doing the things you do at your desktop. Only better because they're always at your side.
You probably knew that already. What you may not know is how data on tiny phones is out there working for other companies. Here are a few examples:
- Airborne Express processes over 1.4M shipments per day with mobile technology that provides real-time visibility into shipment statuses.
- Fred Hutchinson Cancer Research Center achieved an SLA hit rate of 99% and reduced mean time to resolution by 15 minutes per service call with wireless access to their trouble ticketing application.
- Dartmouth College improved inventory audit accuracy rates by 80% using mobile devices connected to an asset management application.
What makes these solutions work so well? As a follow-up to the "Anatomy of a Wireless Project" we shared in January, here are five ways these projects succeeded where others have failed:
- Don't mobilize everything. Isolate just the things you actually need remotely.
- Limit when you get alerted. Too many alerts and you'll have recurring nightmares about recess ending.
- Don't force everyone to use the same device. The best device is the one your users already have.
- Talk to your users. You won't get it right the first time. Talk to them weekly and you probably will the second time.
- Figure out how much you're saving. You'll be pleasantly surprised by the results. This simple exercise is very good for job security.
Mobility is helping business professionals across every industry in every corner of the world work the way they've always known they should. What will it do for you?
Learn more about mobile solutions at the Remedy User Group in Washington, DC. Join us for an Aeroprise customer case study, "The Wireless Helpdesk at Fred Hutchinson," Wednesday morning July 28.
Aeroprise Index of Wireless Activity
IOWA rebounded in July, up 10.5% to 173.65 after two months of declines. The increase is primarily attributable to a spate of announcements by wireless carriers amid continued buildout and consolidation of high-speed data networks.
The emergence of Mobile Virtual Network Operators (MVNOs) in the US stole headlines this month on the heels of AT&T's surprising deal with Sprint PCS. This signals the beginning of what will likely become an MVNO frenzy in the US similar to what Europe has witnessed over the past two years.
Upcoming Events
Remedy User Group 2004
Washington, D.C.
July 26-30, 2004
CTIA Wireless IT 2004
San Francisco, CA
October 25-27, 2004
Aeroprise in the News
Wireless Week: Aeroprise Announces Customer Wins
Industry Buzz
41 Percent of Global Wireless Phone Users Expect to Use Mobile Data Services Daily Within the Next Year...
Tip of the Month: One Size Fits Nobody
In the desktop world, building one application for everyone is usually fine. In the mobile world, it's impossible to satisfy everyone's needs when they have five-line phones or PDAs instead of 17" monitors. If you haven't tried it yet let your users explore the Personalization Console, even if you don't give them full access right away.
You'll probably realize why Aeroprise customers say it dramatically changes how they use their applications and it finally makes it possible to satisfy more needs more effectively without any additional work. The only way to make those tiny screens useful is to regulate what gets to them. Once you do, their size becomes a strength. They fit in a pocket far better than that monitor on your desk!
Trivia Question: What Is A Phone For?
Question: What percentage of multinational corporations surveyed earlier this year ranked mobile data as a greater importance than voice?
(a) 0% (b) 25% (c) 33% (d) 47% (e) 75%
source: Yankee Group
[answer in next month's newsletter]
Last month's question: In 1995, the average per-minute rate for a cell phone call was 56 cents. What was it in 2003?
(a) 87 cents (b) 64 cents (c) 33 cents (d) 13 cents
Last month's answer: According to J.D. Powers, the average per-minute rate for a cell phone call was (d) 13 cents in 2003. Increased competition for your wireless business should only cause that to fall further. Reach out and touch someone!
Resources
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Mobilizing Your Applications: A Primer
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